The WordPress Trap:
Why Your SaaS Needs to Eject Now.

If you run a SaaS company in San Francisco or New York, you are obsessed with efficiency. Your product is lean. Your team is agile.

So why is your website running on a platform built for blogging in 2003?

WordPress powers 43% of the internet. That is not a feature; that is a liability. It means 43% of the internet is fighting the same security vulnerabilities, the same plugin bloat, and the same slow load times.

The "Plugin" House of Cards

Every time you want to add a feature in WordPress, you add a plugin. Need SEO? Plugin. Need a form? Plugin. Need to optimize the images because the previous plugin made the site slow? Another plugin.

This is Technical Debt. You aren't building an asset; you are playing Jenga with your business.

• Security Risk: 90% of hacks happen through outdated plugins.
• Dependency: You need a developer just to change a headline.
• Cost: Hosting + CDN + Maintenance + Dev Hours = $10k+/year for a "free" CMS.

Enter The Framer Protocol

Framer is not a "page builder." It is a visual interface for React. It compiles your design into clean, semantic production code that lives on a global CDN.

The Migration Roadmap

Founders fear migration because they fear traffic loss. This is a myth. If executed correctly, migration is an SEO boost because Google rewards speed.

Here is the exact protocol I use for clients in Austin and Toronto:

• Phase 1: The Audit — We crawl your existing site to map every single URL. We identify which pages bring traffic and which are dead weight.
• Phase 2: 1:1 Reconstruction — We rebuild your design in Framer. No templates. We optimize the UX, fix the mobile breakpoints, and clean up the code structure.
• Phase 3: The Redirect Chain — We set up 301 Redirects at the DNS level. Old Link -> New Link. Google never loses track of you. Your domain authority stays intact.